Aired on Tuesday, April 29, 2025
Unless you had been living under a rock over the past year, you likely heard a whole lot about AI writing code. And if you work in embedded development, you probably noticed the surge in popularity of various open source tools and technologies, like the Zephyr Project.
These trends signaled a seismic shift away from traditional embedded development. But how much of it was just hype? And what was actually available for embedded teams to accelerate their projects?
In this conversation, Memfault and Golioth — a leading IoT platform company — came together to discuss the future of embedded development and tackle the question: How much embedded code will we actually write in the future?
We explored:
This session was designed for embedded engineers and product leaders seeking to stay ahead in a rapidly evolving landscape. Whether you're exploring AI-generated code or evaluating how much open source to incorporate into your architecture, this discussion offered a glimpse into what’s next for embedded development — and how to prepare.
François Baldassari
François Baldassari is the CEO and Co-Founder of Memfault. An embedded software engineer by trade, François was driven to start Memfault by his passion for tooling and automation in software engineering. Prior to Memfault, he ran the firmware team at Oculus and built the operating system at Pebble. François has a BSc in Electrical Engineering from Brown.
Thomas Sarlandie
Thomas Sarlandie is the Field CTO and embedded Linux expert at Memfault with a passion for leveraging customer experiences to drive product innovation and quality. Thomas previously worked at Fitbit and Pebble as a VP and Director of Software Engineering. Thomas has an MSc in Software Engineering from EPITA, Paris.
Jonathan Beri
Jonathan Beri is the founder and CEO of Golioth, the instant IoT development platform built for scale. Jonathan has spent more than a decade building IoT solutions at companies like Google, Nest, Particle & WeWork. If you really want to get him going, ask him how he would build a real holodeck.
Dan Mangum
Dan is an experienced engineering leader, having built products and teams at both large companies and small startups. He has a history of leadership in open source communities, and has worked across many layers of the technical stack, giving him unique insight into the constraints faced by Golioth’s customers and the requirements of a platform that enables their success.
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Google has open-sourced Pebble’s firmware, giving developers access to one of the most innovative embedded platforms ever built. In Part 1: Pebble’s Code is Free, former Pebble engineers François Baldassari, Chris Coleman, and Brad Murray revisit the groundbreaking work behind Pebble OS and its impact on the industry. This webinar explores its technical innovations, the significance of open-sourcing consumer device firmware, and how developers can build on its legacy.
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