In today’s competitive market, the ability to gather real-time data from connected devices is transforming how businesses build, manage, and optimize their products. But how can development teams leverage this data to gain a competitive edge?

Watch the founders of Memfault and Blecon deep dive into the future of connected device development. Discover how innovations in connectivity—especially Bluetooth technology—are simplifying large-scale deployments and unlocking real-world insights through product analytics and engineering diagnostics.

It's now cheaper and easier than ever to start collecting great data from your devices in the field, allowing teams to move from guesswork to data-driven decision-making. 

What you'll learn:

  • What the future of Bluetooth connectivity will look like and how it will enable large-scale deployments and seamless data collection.
  • The role of real-world data in driving better product decisions and enhancing customer experience.
  • Practical strategies to implement remote diagnostics and product analytics across any connected device.
MEET THE SPEAKERS 

↓ Scroll down to see the lineup 

 

Watch the Recording

Meet the Panel

francois_topshot-1

CEO & Founder, Memfault

François Baldassari

 An embedded software engineer by trade, François was driven to start Memfault by his passion for tooling and automation in software engineering. Prior to Memfault, he ran the firmware team at Oculus and built the operating system at Pebble. François has a BSc in Electrical Engineering from Brown.

Chris Coleman

CTO & Co-Founder, Memfault

Chris Coleman

Chris Coleman is CTO and Co-Founder of Memfault. Prior to founding Memfault, Chris was an embedded software engineer at Pebble and Fitbit where he led efforts across the firmware stack and developed a reputation for tracking down and fixing challenging firmware bugs. That coupled with his passion for using tooling to efficiently deliver high-quality hardware products drove him to start Memfault.

Simon-ford-2

Founder, Blecon

Simon Ford

Simon is founder of Blecon, a company enabling low-cost cloud connectivity for engineering diagnostics, product analytics and sensor data using Bluetooth Low Energy.

Simon has 20+ years of industry experience in microelectronics, mobile and IoT, with a strong focus on enabling developers. He founded ARM’s mbed OS to help launch ARM Cortex-M to market alongside other developer technologies such as CMSIS-DAP, DAPLink and pyOCD, and was technical lead for the ARMv7/NEON architecture used to launch the smartphone revolution.